Peanut Butter Media Workshops and Partner Workshops are practical, hands-on sessions that teach Small Business Owners how to leverage New Media to increase sales, increase exposure, and create community.  Our workshop leaders are ROCK STARS in their field, and we guarantee that you’ll learn more than you ever expected.

Meet The Instructors

Erica O'Grady

Erica O’Grady (Chief Experience Officer) first discovered the power of Social Media by using Social Media Strategies to become the #1 Erica on Google (out of 32 million Erica’s). Today she is helping clients apply what she knows to their own online marketing campaigns. Her past clients range far and wide, and include prominent politicians, technology startups, niche social networks, community organizations, and non-profits.

Wearing many hats – including Social Media Consultant, Award Winning Web Designer/Developer, Creativity Coach, Writer, Part-Time Tutor, Aspiring Film-Maker, BarCamp Enthusiast, World Traveler, and Grown-up Girl Scout, Erica Specializes in Community Marketing and is considered to be one of the foremost experts on Social Media and Technology. She is currently the CXO of Peanut Butter Media, co-founder of SheConnects.Me, and sits on the Advisory board for Knowbility.org, The CreativeSpace, & Westwood College. She blogs at: ReinventingErica.com and is the On The Road Correspondent for The Business Maker’s Radio Show heard on Talk Radio 950 KPRC.

Michelle Fitzgerald

Michelle Fitzgerald is a Double Emmy Award winning and five time Emmy Award nominated Producer with over 17 years of experience in the Film & Television industry. Michelle is an expert in concept development to target specific demographics for any project. She has extensive experience in all facets of programming and production. Michelle first brought her talents to Page Parkes Center for Acting & Modeling where she created and worked as the Director of their Intermediate Film Division. Michelle continued to expand on her already impressive resume by branching into production and casting where she excelled as a producer and casting director on both cable and national television series on the FOX, CBS, ABC, NBC, VH1, MTV, Disney, and PAX networks. In 2005, Michelle realized the changes occurring in the entertainment industry and created Goddess Productions with the goal of providing a unique blend of traditional broadcasting and web content that meets the needs for the industry today. Michelle’s vast experience coupled with her outgoing personality combine to create a relaxed yet professional working environment whether she’s directing seasoned veteran actors or first time talent in front of the camera.

To view Michelle’s resume, demo’s and recommendations go to:

Linkedin.com/in/MCFitzgerald.com

MCFitzgerald.com

Greg Thibodeaux

Greg has spent the last 14 years working in both traditional & new media. Armed with a knack for solving creative and technical challenges & developing strong messaging, he has also successfully managed practically every kind of web project, from local and regional micro-sites to full-scale international web projects.

In July 2007 Greg formed a marketing boutique called The Method Agency, LLC (DBA Nteractive Marketing). That company’s core business is Internet business strategy, consulting, marketing, SEO, SEM, analytics, testing, and design.

FluidArc is a natural progression of his past business activities and desire to help small & medium-sized businesses succeed online.

Sarah Worthy

Sarah Worthy (Chief Communications Officer) believes that there is always opportunity somewhere, and she wants to help her clients leverage it.   With a background in Real Estate, Psychology, and Philosophy, Sarah brings a fresh and unique perspective to our diverse network of clients.  Sarah currently handles all Peanut Butter Media internal and external communications, client content creation, client research, SEO/SMO, and is instrumental in the development of all Social Media Campaigns.